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Website design and Google Business Profile, Hawkesbury and Australia-wide

Your website and Google profile, built to bring in calls.

I research what your customers actually search for, then build your site and your Google Business Profile to match it, off the same research. Built to rank on Google, and to be found when people ask AI for a recommendation.

One person. Quick turnaround. No agency runaround.

No website yet? Start here instead · See pricing

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Working on it

Researching keywords

Most local business websites don't bring in a single call.

The problem isn't that the site looks bad. The problem is that nobody finds it.

A site that isn't built around what customers actually search for won't rank, no matter how good it looks. And a Google Business Profile that hasn't been optimised or kept active won't show up in the local results where most of the calls come from.

A local tradesperson taking a phone call in their workshop

Two separate jobs, both pointed at the same goal: more calls.

Most web designers build a site and hand it over. Most Google profile managers don't look at the keyword data behind the site. The two sides never talk to each other, so the site and the profile pull in different directions.

I do both off the same research.

The keywords that go into your site are the same ones I use to write your Google profile, your posts, and your service descriptions. Everything pulls in the same direction.

This is probably for you if...

  • You run a local trade or service business anywhere in Australia
  • Most of your work comes from people searching nearby and calling
  • Your website is invisible, embarrassing, or both
  • You want one person who does the work, not an agency retainer

Not for you if you're after a cheap five page template, or ads. I don't do ads. Organic rankings and reviews are where the calls come from.

Our work

Sites built to bring in business

Real client sites across heating, electrical, beauty, cleaning, telecom, wholesale and software, plus seven concept builds we designed from scratch to show range. Different trades, the same job every time: look credible and bring in the calls.

Seven design directions, built from scratch

Concept builds we designed end to end, a fictional business in each, to show how different two local sites can look. Pick the direction that feels right and we shape it around your trade, your suburbs and your customers. Nothing here is a theme you can buy.

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years in small business marketing
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sites designed and built
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industries we build for

Before and after

The same business, found differently

Dragon Wholesaling supplies premium fireplaces to retailers Australia-wide, but its old site was one grey page. Drag the handle to see the rebuild. Real client, real before and after.

The rebuilt Dragon Wholesaling website, a full-screen premium fireplace hero The old Dragon Wholesaling website, a single sparse grey page Before After
How it works

How it works

01

Research the keywords

Before anything is built, I find what your customers actually type into Google. Service terms, suburb terms, comparison terms. Real search data, not guesswork.

02

Build to rank

Your site is built around those keywords. Service pages, suburb pages, clear calls to action. Your Google Business Profile is optimised off the same research so both pull in the same direction.

03

Keep the calls coming

The monthly plan keeps it working: fresh reviews requested after every job, posts and photos going out, small site edits included, and a monthly report so you can see what's moving.

04

Set up to be measured

Google Analytics, Google Search Console and Bing Webmaster Tools connected from day one, so you can see what's driving calls and what to build on next.

AI search

Get found when people ask AI, not just Google

More people now ask ChatGPT, Perplexity and Google's AI for a recommendation instead of scrolling through results. Most websites are invisible to them. I build yours so the AI engines can read it, understand it, and recommend you.

Readable by AI

Structured data tells ChatGPT, Gemini and Google's AI exactly what you do, what you charge and where you work, so they can put you forward.

Answer-style content

Your pages are written to answer the questions people actually ask, in the plain, direct way AI engines like to quote.

Set up to be found

Clean technical foundations and an open door to the AI crawlers, so your site is read and indexed by the engines, not skipped.

Going further

Smart websites do more than sit there

The website and Google profile bring people in. For businesses that want it, I set up automation in the background so the follow-up happens on its own.

AI automation

A smart website does the chasing for you. New enquiries get an instant reply, missed calls get a text straight back, and appointments and quotes get followed up automatically. No lead goes cold because you were on a job.

  • Instant new-enquiry replies
  • Missed-call text back
  • Appointment and quote reminders

Reputation management

Your Google rating is the first thing a customer judges you on. I set up automatic review requests after every job, monitor what comes in, and reply on your behalf, so your rating climbs and stays answered. Big for service businesses.

  • Automatic review requests
  • Monitoring and alerts
  • Replies handled for you

The monthly plan

A wheel that keeps turning

A website launch is a push. The monthly plan is momentum. Every month the research sharpens, the profile stays active, the reviews stack up, and the report tells us where to push next. Each turn of the wheel makes the next one easier.

That is why it is called Dynamo Wheel. Sites that sit still go backwards.

See the Get Found plans
  1. Fresh keyword research
  2. Posts and photos on your profile
  3. Reviews after every job
  4. More calls, more jobs
  5. The report feeds the next move
Pricing at a glance

Pricing at a glance

All prices plus GST. No lock-in on the monthly plans.

Build

Website refresh

From $1,500

Modernise your current site. Mobile-friendly, faster, clear calls to action, set up properly on Google.

Popular

Build

Rank-built website

From $2,500

New site built from real keyword research. Service and suburb pages designed to rank, set up to turn searches into calls.

Monthly plan

Get Found

$199 /mo

Reviews, posts, photos, hosting, edits and a monthly report. Up to 100 review messages a month.

Monthly plan

Get Found+

$349 /mo

Everything in Get Found, plus up to 250 messages, more frequent posts, seasonal campaigns, and a new page each month.

A few things worth knowing

A few things worth knowing

One person who does the work

No account managers. No hand-off to a junior once you've signed. I'm the one who researches the keywords, builds the site, and optimises your Google profile. You deal with the same person from start to finish.

Built to rank, not just built to look good

Every site starts with real keyword research. I find what your customers actually search for, then build the pages to match. The result is a site that gets found, not just a site that exists.

Your website and Google profile from the same data

The keywords behind your site are the same ones I use to write your Google Business Profile, your service descriptions, and your posts. Most businesses treat them as separate jobs. I treat them as one.

Trade background, honest service ethic

I grew up working on a motor-parts trade counter in the UK. I've spent 30 years around trade and local businesses as their supplier. I understand what local operators actually need and I won't waste your time.

Chris Kent, founder of Dynamo Wheel
About Chris

About Chris

I grew up in trade. From 16, I worked in my father's motor parts business in the UK, on the trade counter and packing orders for the motor trade. I went to university for four years studying graphic design and kept working in the family business right through the degree.

After graduating I went into the world of work properly. Two decades of marketing across wholesale, distribution, advertising agencies, print, retail, real estate, and financial planning. Campaigns, brand, web design, dealer communications, the full Adobe Creative Suite.

I'm originally from the UK, based in the Hawkesbury area of Sydney near Norwest and the Hills District, and I build websites and manage Google profiles for local and trade businesses across Australia.

I understand local business because I've spent 30 years as one of their suppliers. That's what I bring to building your site.

Tools I work with daily

AstroAnthropicAdobeCloudflareFigmaGoogleNetlify
Read more about Chris
Common questions

Common questions

How much does a website cost?

A website refresh starts from $1,500 + GST. A rank-built website, built from real keyword research with service and suburb pages designed to rank, starts from $2,500 + GST. I'll tell you which you actually need once I've had a look at your current site and your Google profile. No charge for that.

What is the monthly plan and what does it cost?

The Get Found plan is $199 per month + GST. It covers your Google Business Profile (posts, photos, review requests, monitoring and replies), website hosting and small edits, and a monthly report on reviews, calls, clicks and ranking. Get Found+ is $349 per month + GST and adds more review messages, more frequent posts, seasonal campaigns, and a new service or suburb page each month. No lock-in on either plan, cancel any time. A one-off setup fee of $295 + GST applies, waived if a build is paid for at the same time.

How do more reviews come in?

Review requests are sent automatically after each job. Your customers get a straightforward message asking them to leave a review. I monitor new reviews, notify you of anything worth flagging, and reply to reviews on your behalf. The result is a steady stream of fresh reviews rather than a burst at the start and nothing after.

Do you work outside Sydney?

Yes. I serve businesses across Australia. My base is the Hawkesbury area of Sydney, near the Norwest and Bella Vista business hubs, but the work is done remotely so location isn't a constraint.

Will my website show up in AI search like ChatGPT?

That's the plan. More people now ask ChatGPT, Perplexity and Google's AI for a recommendation instead of scrolling the results. I build your site so those engines can read it and put you forward: structured data that spells out what you do and where, answer-style content they can quote, and clean technical foundations that welcome the AI crawlers rather than block them.

Can you automate follow-up and reviews?

Yes, as an optional extra. I can set up instant replies to new enquiries, a text back on missed calls, and appointment and quote reminders, so no lead goes cold. Reputation management is part of this too: automatic review requests after every job, monitoring, and replies handled for you. It all runs quietly in the background once it's set up.

What industries do you work with?

Mainly trade and local service businesses: tradies, electricians, plumbers, mechanics, accountants, physios, builders, and similar. If your customers search locally to find you, a rank-built site and an active Google profile are what bring the calls in.

How long does a website build take?

A refresh typically takes two to three weeks from the briefing call. A full rank-built site takes three to four weeks, depending on how many service and suburb pages are in scope. I'll give you a clear timeline before we start.

What do I need to provide?

Your logo, some photos of your work and team if you have them, and the details of what you do and where. I handle everything else: keyword research, copywriting, design, build, and Google profile setup. You review, I refine, and we publish.

Get a free look at your website and Google profile

I'll tell you what's missing and what I'd do. No obligation, no pitch deck, just an honest look.